With people visiting the Alps for wider mountain experiences including wellness trips and alternative activities, the emphasis on top-class facilities is more paramount than ever.
Every room in your property needs to be well-considered and maximised to attract bookings. So why not consider putting unused space to better use?
If you’re planning a renovation for more off-season bookings, then we have some great inspiration for you. This post highlights some fantastic first-hand examples from Chalet Le Mousqueton’s garage renovation in La Clusaz. Read on to discover more…
The owners of Chalet Le Mousqueton bought the property in 2016 and fully renovated it in 2017. They created a cosy, comfortable, yet bold space perfect for both winter and summer sports enthusiasts.
However, although the chalet booked well in peak weeks, they noticed that off-season periods were significantly quieter.
After careful consideration and planning, they decided to convert their double garage into an incredible wellness studio. Fit with weights, a boxing punchbag, yoga mats and a private treatment room – they definitely ticked all the boxes!
Add to this their state-of-the-art counter-current pool, hot tub and sauna, and guests can enjoy their own private spa from the comfort of their accommodation!
Why opt to target the health and wellness market?
The wellness industry is incredibly broad. Whether you’re a fitness fanatic who loves the gym, a dedicated ‘yogi’ or a cycling enthusiast, chalets in the Alps make the perfect base for this market.
Wellness tourism is a booming industry. And don’t just take our word for it, data from Policy Advice states that it represents 17% of all worldwide tourism spending. So, just like the owners of Chalet le Mousqueton, now is the time to tap into this market.
Chalet Le Mousqueton’s garage renovation
Beginning with a blank canvas, the owners of Chalet Le Mousqueton decided to inject some life into their double garage space.
The industrial design, inspired by local café Lo Garâjo, draws on the exposed framework and wooden materials to create an urban-style gym, paired with vibrant colours and striking artwork.
“The goal of the changes is to attract guests to Chalet Le Mousqueton outside of the main skiing and summer seasons. We are envisaging yoga and pilates classes in the warmer months when the large garage doors can be opened to take in the mountain views.”Steven Saywell, owner of Chalet Le Mousqueton
Guests can opt for a self-guided workout or book a session with a mobile instructor for yoga or pilates.
These types of services are becoming increasingly popular in ski resorts, and if planned in advance, can be a great opportunity for people to develop their practice and learn new skills without leaving their accommodation.
In addition to fantastic equipment, the studio is also tiled and has drainage, so can still be used as a garage. This is a great option if the snowfall is heavy or guests simply prefer to keep their vehicles under cover.
A ping-pong table can also be set up to create a secondary games space for maximum versatility!
The chalet also has a professional bike stand for up to 10 bikes, as well as secure bike storage and cleaning/bike repair facilities. Plus, laundry facilities are right next door in the well-equipped utility room.
Other ameneties at Chalet Le Mousqueton
Guests also have the option to book a mobile massage therapist to come to the property.
You only need a small, private room for this, plus the table is a relatively small investment.
If you’re considering something similar, make sure your property/guest manager has some local contacts in their network to book on behalf of the guests.
Discover more wellness-friendly chalets
A spa facility such as a sauna or steam room is always a good way to maximise bookings in the off-season.
There are numerous makes, models and styles to choose from, but we particularly love this example from Chalet Le Mousqueton!
Both spacious and bright, it very much has a spa-like feel to it, creating a wonderfully relaxing spot for guests to unwind.
Swim spa and hot tub
Outdoors, guests can enjoy the pool with a built-in swim jet in summer and the 6-seater hot tub all year round.
Owners who have added a hot tub have seen their annual gross revenue increase by approximately 21,000 € on average compared to before they installed it.
Hot tubs are a prime facility for boosting off-season bookings, as they can be enjoyed in all weather.
It doesn’t matter if some of the groups are not sports or wellness enthusiasts!
This brilliant games room on the ground floor of the chalet allows guests to enjoy a wider range of activities and entertainment, so there’s something for everyone.
A games room or home cinema are great ideas of what you can do with a garage renovation. They’re especially popular among families with younger children, who get to enjoy their own space during their stay.
Ski rooms are found in around 75% of OVO Network properties. They not only benefit guests, managers and cleaners by keeping kit away from living areas, but can also make impressive design features.
Garages can be ideal places to build ski rooms or even bicycle rooms. Ground-floor access allows guests to hang up wet gear before entering the chalet, which keeps living spaces clean and dry.
Home working space
Although not a wellness facility, a home working space is definitely something to bear in mind if you’re renovating a bedroom.
Remote workers can visit the Alps during quieter times and work from a private desk in a bedroom like this example from Chalet Le Mousqueton.
Just remember to ensure you have fast internet speeds to appeal to this market.
If you’re renovating your chalet and looking for a professional rental solution, we can help.